University institutional communication based on the intangible assets of corporate image and reputation: http://repositorio.ulvr.edu.ec/handle/44000/5513
- Authors
- Alvarez Alvarez, Alicia María
- Format
- Article
- Status
- publishedVersion
- Description
- Publication Year
- 2022
- Language
- spa
- Topic
- University, culture, communication, corporate reputation
Universidad, educación, cultura, comunicación, reputación corporativa
- Repository
- Revista Universidad Laica Vicente Rocafuerte
- Rights
- openAccess
- License
- Derechos de autor 2022 Yachana Revista Científica