Patronage and sponsorship in the online communication management of Ecuadorian companies for improving visibility in digital social media

 

Authors
Costa Ruiz , M.; Paladines Benitez, J.; Armijos Buitron, V.
Format
Article
Status
publishedVersion
Description

Publication Year
2017
Language
Topic
Action communication
Corporate social responsibility
Patronage
Sponsorship
Repository
Repositorio Universidad Técnica Particular de Loja
Get full text
http://dspace.utpl.edu.ec/handle/123456789/18680
Rights
openAccess
License